Recruiting salespeople is one thing, but retaining them? A whole other story.

A great seller can be hard to come by. Once you're through the onboarding process, they have a clear understanding of your value proposition, and they have some big clients in the pipeline, you'll want to keep them happy.

But sales roles are a dime a dozen. How do you keep your best performers from floating away? Let's dive in.

Celebrate successes from the top down

We'd bet that most of your sellers have a great sense of ownership. They're a bunch of go-getting self-starters who jump in and take a prospect from qualified to closed-won. However, just because they're largely autonomous, it doesn't mean they don't also need to feel like they're part of a team.

Recognition goes a long way in retaining your sellers, especially from their managers. Make sure you're celebrating every success, whether it's a particularly big deal, a record number of outbound calls, or a successful new prospecting sequence. If they feel like their leaders see and appreciate their wins, they'll be motivated to keep winning.

The pay has to be competitive and achievable

It's not rocket science. Your sellers want to be compensated in a way that makes them feel motivated and valued. Nothing lowers morale like non-competitive pay.

A seller's base salary should align with the market average, and they should have benchmarks in place to understand how to reach the next rung. On top of that, commissions, SPIFFs, and bonus structures should motivate them to go the extra mile.

Remember, bonus pay should be a reward for extra hard work and quota crushing, but it shouldn't be an unachievable feat. Don't dangle the carrot of bonus compensation in front of your sales team if it's almost impossible to catch.

Foster a culture of collaboration and transparency

Teamwork and open communication are the backbone of any sales team.  Your sellers should be comfortable sharing ideas and strategies, and should feel like their input is valued.

Hold regular syncs where sellers can bring up what's working and where they're blocked. Managers and other teammates can then jump in and strategize together. A team that works hard and collaborates to solve problems is a motivated one. This openness and trust will make everyone feel like they're all part of the company's larger mission.

Last but not least, a happy seller is one who has the best tools on their side. That's where Pod comes in. With features like contact sentiment analysis, automated meeting briefs, and even an AI deal coach, they'll feel equipped to win deals and continue crushing it every single quarter.

Learn more by booking a free demo with the team!

The Pod-Cast is now on the blog!

More of a reader than a watcher? You're in luck! Now you can catch full episodes of our podcast in a compact blog. Check it out!

‍

Raw sales skills: What are they?

Looking to set your new sellers up for success? Make sure they have these foundational sales skills mastered. Read the blog.

‍

Wishing HubSpot could do more for you?

We get it. Now you can. Learn about Pod's HubSpot integration and close more deals, faster.

‍